Not Just Voiceover

Nissan is rolling out their new advertising campaign this weekend called “Innovation For All” –replacing the “Shift” tagline that has been used for eight years. “Innovation For All” will be launched with a series of five TV commercials with actor Robert Downey, Jr. at the helm as the new voiceover announcer. The campaign, showcasing the [...]

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Sir Sean Connery, who turned 80 today (25.08.10) has retired from onscreen acting but hopes to continue doing voiceover work. Sir Sean Connery will never act again. The former ‘James Bond’ star who turned 80 today (25.08.10), said that his onscreen days are behind him, but he will continue to do voiceover work. He told [...]

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link In the film, Batman faces his ultimate challenge as the mysterious Red Hood takes Gotham City by firestorm. One part vigilante, one part criminal kingpin, Red Hood begins cleaning up Gotham with the efficiency of Batman, but without following the same ethical code. And when The Joker falls in the balance between the two [...]

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The results of an AdweekMedia/Harris Poll, conducted last month, give reason to believe gender stereotypes are alive and well in the way many people react to male and female voiceovers in commercials. On the question of which sort is “more forceful,” 48 percent of respondents said a male voiceover is, vs. 2 percent saying a [...]

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Be sure to check out backstage.com’s series of articles about the voiceover industry. Click here for a reference page. Titles for the articles include: The Power Behind the Mic Putting Your Voice to the Test Projection Protection Celebrities Are Taking All the Jobs

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Sad news as the voiceover legend, Don LaFontaine took a turn for the worse and has passed away at 68. Prayers go out to his family during this tough time.

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